This week, Maha explains the key differences between Public Relations and Advertising, and how the two functions can complement each other for your brand.
This week, Maha talks about influencers—how to identify the right ones to work with your brand to onboarding and establishing a win-win relationship with...
Excited to share my first Arabic interview with the jewel of Egypt, Azza Fahmy. Azza is the founder of a Jewellery company that works...