This week, Maha explains the key differences between Public Relations and Advertising, and how the two functions can complement each other for your brand.
2020 changed a lot of our work behaviours—everything from working from home, running meetings & projects via video conferencing and tech-based collaboration tools, and...
As a brand, how you convey your brand message matters. This week, Maha shares how storytelling leads to communication that is both effective and...